Lobo

Lobo is on a mission to reduce food waste by providing their customers with an opportunity to purchase dishes from their favorite restaurants at reduced prices when closing time approaches. Same fresh meals, but perfectly budget-friendly!

Business Domain

FoodTech

What we delivered

Brand identity

UI UX Design

graphic design

motion design

Description

Our team developed branding, a website, and a mobile app for the complex Lobo project that focuses on spreading the zero-waste idea in the food business. It seeks to drive sales and revenue growth by attracting a large base of partner restaurants and environmentally-conscious customers who are interested in purchasing affordable meals.

The Challenge

Our task was to build a brand identity and digital presence in the form of a mobile app and a website. The most important part was to make sure they allowed for seamless exploration throughout the website and a user-friendly ordering process in the mobile app.

brand identity

uX/UI Process

Apart from the dynamic color scheme and the custom food illustrations that we incorporated in the design, the Lobo app needed to be user-friendly, considering the nuances of food ordering and sustainability. Our team delved into UX research to identify pain points in existing platforms. Based on the insights gained, we created a clickable prototype and put it to the test. We extended the aesthetic yet functional UI concept to encompass the entire project.

Our team developed branding, a website, and a mobile application for the complex Lobo project, which required collaboration and expertise to meet the client's needs. We are proud of the work accomplished and believe that our efforts have created a strong foundation for Lobo's future success.

explainer

In addition to a website, an app, and a brand strategy created for Lobo, we also developed an explainer video that showcase the ideas behind Lobo with carefully crafted character animation, bright illustrations, multi-layered sound design and top-notch voice over.

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Progressive PR Agency

Brand Identity

UI UX

Graphic Design